But what if your site or service is free - and those who use it do more than read? They interact or they gain benefit in some other way… in this case, what’s a better term than ‘user’? ‘Customers’ doesn’t really fit.
1. A person who uses or operates something, esp. a computer or other machine.
2. A person who takes illegal drugs; a drug user.
During a Square Board meeting, our newest Director Howard Schultz, pulled me aside and asked a simple question.